Learn how to design a digital strategy, manage and implement SEO, digital advertisements, conversion optimisation, tracking, analysis and reporting.


Delivery methods: Fully online (LMS and 1h/week live webinar)


Duration16 weeks with courses


Level: Advanced


Learning Hours: 370 hours including


Asynchronous activities 

(7h/week for 16 weeks)
activities on LSBE dedicated LMS including video watching, reading, discussion forums, quizzes, Wikis, written assignment, etc.


Synchronous activities

(1h/week for 16 weeks)
live webinars with a highly qualified and experienced professor


Professional experience

(200 h of documented work experience and 42h reflective practice)
work experiences and reflective practice on your professional practice


Rolling admission every 4 weeks


    1. Digital Marketing Introduction 
    2. Conversion Optimisation
    3. Digital Marketing Tracking, Analysis & Reporting
    4. Digital Marketing Planning & Strategy
    5. Search Engine Optimisation – On Page
    6. Search Engine Optimisation – Off-Page
    7. Pay Per Click Advertising (PPC) – Search Ads
    8. Pay Per Click Advertising (PPC) – Display Ads
    9. Content Marketing
    10. Facebook Page Creation & Management
    11. Facebook Advertising – I
    12. Facebook Advertising – II
    13. Email Marketing
    14. Instagram Marketing & Advertising
    15. LinkedIn Advertising
    16. Twitter Advertising

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United Kingdom

+44 207 689 7498

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